After seeing Amsterdam based menswear label Daily Paper look book for its 2014 Spring/Summer collection, my desire for an exotic adventure was ignited. Thanks to their beautiful shooting location, the images turned out to look very cinematic, and the very wearable yet graphic collection makes the look book a stand-out from the others in my opinion.
Prints continue to play an important role in the aesthetics of Daily Paper. For their new collection the young Amsterdam based label drew inspiration from the unique patterns, colors and fabrics from the ancient Kuba kingdom.
Founded in 2010, Daily Paper is an Amsterdam based menswear label. Inspired by the founder’s own African heritage and passion for contemporary fashion an alternative path has been found, turning Daily Paper into a well-respected creator of authentic ready-to-wear garments. The menswear label is known for being affected by different African cultures incorporating these influences into modern design with a unique rugged character.
Daily Paper’s focus lies in the design of men’s fashion apparel that considers authenticity, with an emphasis on tailoring and an eclectic use of materials. The products are made to compliment the consumer’s passion for individuality and personal style. Devoted to quality garments, fine detailing, culture and overall great designs, Daily Paper stays true to their unique brand aesthetic.
The collection is set for availability in the last week of March through the Daily Paper online store and selected retailers. What are your thoughts on their collection?